November 12, 2019
Anatomy of a good e-Newsletter
Whether you’re new to email marketing or want to improve your library’s current newsletter, we’ve put together a list of what makes a good e-Newsletter.
November 11, 2019
What’s a good open rate for my emails?
If you’re on the sending side of email, it’s easy to wonder whether you’re getting it right. Am I targeting the right email addresses? Do I have the right content in my emails? But the question I get far more than any other is: What’s a good open rate for my emails? The answer is: It depends. Here are a few things that impact open rates and how to think about yours.
September 26, 2019
Sharing the Secret Language of Books
Over the years we’ve developed and refined our own language for matching readers with just-right books. These “story elements” cover the many different aspects of a book that catches a reader’s attention. Every year we compile the story elements, which include appeal terms, themes, and genres, into The Secret Language of Books: A Guide to Story Elements.
March 8, 2019
How to squeeze in NoveList training when you only have 10 minutes
We’re all busy, I get it. We have this never-ending to-do list, and no amount of prioritizing seems to make a dent. And, often, if a particular action item takes longer than 5 or 10 minutes, it’s near impossible to fit it into our busy lives. NoveList has lots of training that can easily be tackled in just minutes
February 28, 2019
How to use book reviews in NoveList
In addition to seeing a book jacket image, reading level, and the many tags we have added to the book, most of our titles also include book reviews from notable review sources. A recent poll amongst staff revealed multiple ways we here at NoveList use or have used the reviews.
December 28, 2018
Readers’ advisory resolutions for the new year
It’s the start of a new year and you’re probably either making resolutions or telling everyone who asks that you *don’t* make resolutions. I fall somewhere in between, setting intentions—which are really resolutions that feel less resolute. Every year, since the beginning of my library career, I’ve set an intention to be a better readers’ advisor and come up with a couple of strategies to do that. If you’ve also set resolutions to become a better readers’ advisor in 2019 and are looking for strategies, let me take you on a tour of the resources NoveList has to help you.