April 22, 2016

Seven fabulous RA ideas (that anyone can do)

I had a blast listening in and live tweeting at our recent webcast: Yes you can! Readers’ advisory for everyone, and if you attended, I hope you did too. One of the highlights for me was the interactive idea exchange happening in the chat. Attendees were swapping ideas left and right, and I couldn’t resist compiling some of these ideas to share.

April 22, 2016

How trends become NextReads themes

Professional journals stream across my desk all month long, while emails flow constantly into my inbox, and they’re all doing the same thing – talking about upcoming books. Whether they’re offering reviews (Library Journal, Publishers Weekly, etc.), or promoting a book or three (Random House), or relaying reader insight (Book Riot), they and all the other resources I use provide a glut of information about what’s being published.

Event Date: May 10, 2016

Webcast: Shoot me an email, library-style

In a contemporary climate of ad bombardment via too many social media and digital platforms to count, it can be a struggle for library marketers to cut through all the noise. But the solution is actually simple: If you want to communicate a message to your customers, just shoot them an email.

April 18, 2016

Test your fiction knowledge

What’s your level of fiction knowledge? If you’re looking for a good way to test your knowledge, I’d like to recommend two great tools.

April 11, 2016

Help audiobook fans find the perfect listen

Listen up, can you hear that? It’s the sound of the exploding popularity of audiobooks. In 2015, 55 million Americans listened to an audiobook -- that’s 41% of all Americans. In 2014, over 25,000 audiobook titles were published. And those numbers keep growing. Audiobooks are on the rise, and there’s no sign of slowing down.

April 11, 2016

The survey results are in! Are you listening?

Dodie Ownes, moderator of the March 23 webcast on audiobooks and listeners' advisory, sums up and reflects on the Public and School Library Audiobook survey results.

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